Hi, we got a new job opening for Marketing & Communications Manager in Jacksonville University
Company : Jacksonville University
Location : Jacksonville, FL 32211
position : Marketing & Communications Manager
Marketing & Communications ManagerDepartmentMarketing & CommunicationsStatusFull Time/ExemptPosition SummaryThe Marketing & Communications Manager will plan and execute marketing and communications campaigns and initiatives to market the College of Law and other high-level initiatives for the University. This highly collaborative position will work closely with marketing, admissions, advancement, alumni engagement, and academic leadership and faculty to raise the profile of the college. This position will serve and support all marketing and communication needs including but not limited to email, news, public relations, digital marketing, print marketing, search engine optimization, website design, and graphic design.Essential Job Duties
Support admissions with communication needs such as:
New student email campaigns using leads
Current student email campaigns
Transactional emails for current and future students
Materials for tables and events
Collaborate on event planning needs
Maintain and update the cast system
Public relations/storytelling focused on recruiting students including:
News hub articles
Plan marketing campaigns that use tactics such as:
Digital marketing (Examples include Facebook, Instagram, Search, Display, and Adroll)
Website updates/new web page designs
City brand recognition such as billboards
Advancement & Alumni Engagement Initiatives
Advancement: Create the needed resources and proposals to help major gift officers raise donations for the college.
Write and create intro email resources
Design and write Proposals
Design and write Powerpoint Decks
Design and write large storytelling print pieces
Write and create follow up email resources
Collaborate with editorial services on video projects including (scripts, scheduling etc.)
Email campaigns to keep the college of law affinity group engaged
Collaborate on event planning needs for this affinity group such as collateral, branding and logistics
Be an excellent communicator who can draft and edit communications for multiple channels, including print, website, and social media
Have a thorough understanding of digital marketing and communication principles and techniques, including advertising, SEO, and analytics
Maintain an expert-level of proficiency with digital and print content development and management tools
Be able to work collaboratively with all members of the University such as the Strategic Operations Division and faculty throughout the University
The job is primarily indoors but includes outdoor duties
Standard office hours are 8:30 a.m. to 5:00 p.m.
This position is eligible for a hybrid work environment but is not available for full remote work.
Being able to attend in-person meeting with campus clients is critical. Campus client meetings will happen at Jacksonville University Downtown and Arlington locations.
Able to lift and carry equipment and supplies
Must be able to bend, stoop and reach
Manual dexterity to efficiently operate a computer keyboard and other business machines
Near vision sufficient to read written communications and computer display screens
Adequate hearing to communicate effectively in person and by phone.
Prerequisites Required for PositionMinimum Education Requirement
Bachelor’s degree in closely related field such as marketing, communications, graphic design, or business
Minimum Work Experience
Experience in the marketing, communications, and/or graphic design industry. Experience can include internships and career experience. At least one year of career versus internship experience is required.
Higher education marketing experience
Social media management tools expertise such as Falcon, Hootsuite or Meltwater
Digital marketing buying expertise such as advertising managers
Adobe software such as Photoshop, InDesign and Illustrator
Important NoteThis is not an exhaustive list of all responsibilities, duties and/or skills required for this position. The University reserves the right to amend and change responsibilities to meet organizational needs.To ApplyAll interested applicants are asked to submit a resume, cover letter, list of references, JU application, and portfolio to the Director of Creative and Digital Marketing, Katie Jackson Webber.
Job Type: Full-time
Employee assistance program
Flexible spending account
Health savings account
Paid time off
Professional development assistance
Work Location: One location